When our local supermarket first opened, they used to make and bake their own bread, and it was lovely. Now they (and a lot of bakers shops) use pre-prepared dough and it is horrible. I wouldn't touch any pre-packed, sliced bread with a barge pole. no matter who makes it. So far, I have been using sourdough bread kits - it's not authentic sourdough (for obvious reasons) but it is a passable substitute. I am going to start making my own before long - I'm just a bit worried about making some big bloomers (excuse the pun
).